Ocean point's primary objective was to target high earners, business owners & sport professionals living in affluent locations throughout the uk. Ocean point also wanted to raise brand awareness by inspiring new and existing customers.
Reach Solutions and its regional newsbrands recently partnered with Complete Property’s Ocean Point to run an integrated campaign across multiple platforms in the South & South West, including websites, mobile apps, social channels and newspaper titles.
With the use of Reach Solutions products, over different digital platforms, the campaign not only informed and educated existing markets but identified and attracted new key markets. The campaign was deemed a great success and reached thousands of people across our digital channels increasing their online presence massively, becoming a front runner in the property sector.
“The campaign has been extremely successful so far and the use of a highly demographic and geographic targeted approach really ensured that we were reaching the right audience and there was minimum wastage.”