Case Study.

Myriad Foundation

The Brief

Myriad Foundation partnered with Reach to raise awareness of their Taste Ramadan 2018 campaign. In 2018 Myriad Foundation were taking their Taste Ramadan campaign national and wanted to reach a larger audience beyond Manchester. The campaign aimed to drive footfall to the Taste Ramadan events and to reach a wider demographic from across the UK.

Our Solution

In the build up to Taste Ramadan 2018 we ran a digital campaign for Myriad Foundation that incorporated Digital Display and paid search advertising.

Our Reach

The digital display ran nationally on the mirror.co.uk website to raise brand awareness across a large audience. This was paired with a large, targeted paid search campaign that encouraged online users to find out more about the Taste Ramadan event when searching for similar/relevant terms.

Results